Do you eat data for breakfast?

Albert Heijn Technology

Reinventing food retail every day

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Albert Heijn has been innovating food retail for over 130 years. The supermarket and food brand is transferring into a Food & Tech company.

This recruitment campaign targets tech- and data experts, to help transform Albert Heijn’s current IT department into AH Technology.

Data visualization is key in this campaign. We are transforming everyday food products into data visuals. From chocolate bar charts to banana line diagrams and money mackerels; it’s a delicious series of food visuals.

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Behind the scenes

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Show credits


Albert Heijn Technology


Code d’Azur + Studio Mals

Photography + Set Design

Studio Mals


Bob Embregts + Koen Berkhout


Code d’Azur

Production agency

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